Charge It

 The new Dodge Charger that's coming soon is generating a lot of controversy, but I think Dodge is doing the correct thing. While there may be no direct styling cues from the original Chargers,and it's a sedan instead of a coupe, it's the right car for the market.

 Nostalgia is a great, but the market that dictated the design of the original CHarger no longer exists. Sedans are the new muscle cars, with only the Mustang hanging on in the original form. Everything else in the class has either morphed into something else or is no longer made.

 For the third version of one platform (Chrysler 300,Dodge Magnum), Chrysler has garnered a lot more attention for the Charger than they could have asked for, and I don't think it will hurt sales of the CHarger at all.


Blogger Templates