Daimler-Chrysler is not going to bail out Mitsubishi, leaving the Japanese company in some trouble. There's speculation that Mitsu might have to pull out of the US market. Chrysler has long relied on Mitsu for engines and platforms, but has never taken advantage of sharing resources like Ford and Mazda have. Chrysler has been distancing itself from Mitsu for a long time, and it now seems that a permenant disconnect is about to take place.

 It's too bad Daimler-Chrysler pulled the plug on Plymouth. It would have been an excellent way to help Mitsu out. Just rebadge their cars as Plymouths, the Lancer could be a new Duster, the Galant as a new Breeze, the Eclipse would become a new Laser, the Diamante would make a fine Caravelle, and the Endeavour could become a new Raider. It would give Mitsu more sales outlets, and would have solved Plymouth's problem of being just rebadged Chrysler and Dodge models. Yes, they would have been rebadged Mitsu's, but once sales improved they could have invested in differentiating the two brands.

 It's just a pipe-dream, since it's not very likely, but it would be a shame to see Mitsubishi leave.


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